To navigate a storm, you need a compass.
That's why we develop clear, actionable thought leadership that helps brands embrace the potential of disruption in the digital economy.
Discover some of the best thinking from across our network.
The Attention Economy
Our aim is to define a new value system and ultimately challenge the way the industry trades, by valuing what is likely to be ‘delivered’, over what is ‘bought’. Read more in our report.Get report
Our latest thinking
Cannes CondensedWe’ve taken the sprawling Festival and condensed it neatly into five key themes. The content is based on dozens of conversations on the ground and interviews with speakers, judges and esteemed pres...
Global Ad Spend Report - June 2019Global ad spend is set to grow 3.6% in 2019 and digital remains the main driver of growth. Learn more about ad spending trends globally in our latest report.
Digital Society Index 2019: Human Needs in a Digital WorldDespite being a part of the world’s most dynamic digital economy, U.S. consumers have the least amount of trust in businesses and a greater propensity to protect their data. Read the global study t...
How can brands master the growth dynamics of the digital economy?Link to Growth
How can brands keep pace with tomorrow’s digital consumer?Link to Consumer
How can brands use emerging technology to deliver better marketing outcomes?Link to Technology
How can brands build a digital society that works for everyone?Link to Society
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